CF_ARE_BACK2

CHICKEN FRIES

ARE BACK

Campaign Development

Art Direction / Illustration / Design

2015

 

CHICKEN FRIES

ARE BACK

Campaign Development

Art Direction / Design / Illustration

2015 

CHICKEN FRIES

ARE BACK

Campaign Development

Art Direction / Illustration / Design

2015

 

CHICKEN FRIES ARE BACK

Campaign Development

Art Direction / Illustration / Design

2015

 

CHICKEN FRIES

ARE BACK

Campaign Development

Art Direction / Illustration / Design

2015

After overwhelming demand from millenials we brought back the internet's beloved Chicken Fries inspiring a movement online and off with #ChickenFriesAreBack. We created original content that spoke to the voice of the movement and gave people a platform to express their excitement about the return of Chicken Fries. The campaign garnered national attention, winning an Effie Award and was a 2015 Webby Awards Honoree.

After overwhelming demand from millenials we brought back the internet's beloved Chicken Fries inspiring a movement online and off with #ChickenFriesAreBack. We created original content that spoke to the voice of the movement and gave people a platform to express their excitement about the return of Chicken Fries. The campaign garnered national attention, winning an Effie Award and was a 2015 Webby Awards Honoree.

After overwhelming demand from millenials we brought back the internet's beloved Chicken Fries inspiring a movement online and off with #ChickenFriesAreBack. We created original content that spoke to the voice of the movement and gave people a platform to express their excitement about the return of Chicken Fries. The campaign garnered national attention, winning an Effie Award and was a 2015 Webby Awards Honoree.

Client                                                   

Burger King

Agency                                                

Code & Theory                                    

Role                                                    

Senior Art Director  

                     

Client                                                   

Burger King

Agency                                                

Code & Theory                                    

Role                                                    

Senior Art Director  

                     

Client                                                        

Burger King                           

Agency                                                  

Code & Theory                                      

Role                                                      

Senior Art Director

Case Study Video

The campaign was a huge sales and engagement success for Burger King, resulting in 4.4 million engagements and helped lift Burger King product sales in the U.S. across the board.

Case Study Video

The campaign was a huge sales and engagement success for Burger King, resulting in 4.4 million engagements and helped lift Burger King product sales in the U.S. across the board.

Case Study Video

The campaign was a huge sales and engagement success for Burger King, resulting in 4.4 million engagements and helped lift Burger King product sales in the U.S. across the board.

Illustrated Poster Series

To reflect the voice of the movement to bring back Chicken Fries, I designed and illustrated propagandha style posters for use in Facebook, Twitter and Tumblr.

Illustrated Poster Series

To reflect the voice of the movement to bring back Chicken Fries, I designed and illustrated propagandha style posters for use in Facebook, Twitter and Tumblr.

Illustrated Poster Series

To reflect the voice of the movement to bring back Chicken Fries, I designed and illustrated propagandha style posters for use in Facebook, Twitter and Tumblr.

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Evergreen Product Content

After the campaign came to a close we continued to bring the product to life across Burger King's social channels with photography, GIFs and Memes that spoke to different on-the-go moments and consumption occasions.

Evergreen Product Content

After the campaign came to a close we continued to bring the product to life across Burger King's social channels with photography, GIFs and Memes that spoke to different on-the-go moments and consumption occasions.

Evergreen Product Content

After the campaign came to a close we continued to bring the product to life across Burger King's social channels with photography, GIFs and Memes that spoke to different on-the-go moments and consumption occasions.

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